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BabyGo

Date

May 2023

Duration

4 Months

BabyGo is a group buying application caters specifically to moms, especially new moms, providing them with the opportunity to purchase baby essentials at discounted prices. The application operates on a business-to-business model, connecting buyers with sellers for a seamless shopping experience.

Background

“Imagine a world where moving large items is as easy as ordering a pizza. Well, that's what we designed MoveMate to be: an innovative platform that connects our customers and our highly trained movers (our Mates) to make transporting goods a breeze!”

Problem Definition

The company is facing challenges in growing their business to B-to-B as their website only focuses on B-to-C. Hence, they want to redesign their website and the booking app to make it a seamless experience for the users and define both the categories profoundly on their web platform